The Premier Connection

Hollywood and Hallandale Beach market report

The southern shore between the Broadwalk and the county line

Market reportsBroward County5 min read

Oceanfront towers near the Hollywood and Hallandale Beach line, including the striped beach-ball water tower, rising behind a white beach and turquoise Atlantic water
Oceanfront towers near the Hollywood and Hallandale Beach line, including the striped beach-ball water tower, rising behind a white beach and turquoise Atlantic water. Photo: Jessica Suetta, Unsplash License.
Starting prices
$850K to $2M
Lowest published price at each tower selling now
Largest residence
7,300 sq ft
Portofino Hollywood
Branded residences
Auberge Collection
Confirmed by the developer

Hollywood Beach is the strip of A1A between the Atlantic and the Intracoastal from Dania Beach south to Hallandale Beach, with the Broadwalk along the sand and, at its south end, the Diplomat corridor of resort and condominium towers on South Ocean Drive. Hallandale Beach continues to the Miami-Dade line. Its new condominiums are Icon Beach Waterfront Residences, 38 stories on South Ocean Drive; The Residences at Shell Bay, a 20-story tower inside a private golf and marina club on Diplomat Parkway; and Portofino Hollywood, Related Group's building on the city's community-center site at 1301 South Ocean Drive.

Selling now

Aerial rendering of The Residences at Shell Bay tower beside the clubhouse, racquet courts, golf course and Intracoastal marina in Hallandale BeachThe Residences at Shell BayNow selling, topped outFrom $2M
Aerial rendering of Icon Beach Waterfront Residences on the Intracoastal side of South Ocean Drive in Hollywood with the beach and Hallandale Beach towers beyondIcon Beach Waterfront ResidencesNow selling, risingFrom $850K

Every tower in the market

From move-in ready to first filings, with the figures buyers compare.

Aerial rendering of The Residences at Shell Bay tower beside the clubhouse, racquet courts, golf course and Intracoastal marina in Hallandale BeachThe Residences at Shell Bay501 Diplomat Parkway · Hollywood and HallandaleNow selling, topped outFrom $2M$2,220/sf est.108 homes · 20 floorsAerial rendering of Icon Beach Waterfront Residences on the Intracoastal side of South Ocean Drive in Hollywood with the beach and Hallandale Beach towers beyondIcon Beach Waterfront Residences3724 S Ocean Drive · Hollywood and HallandaleNow selling, risingFrom $850K$900/sf est.350 homes · 38 floorsAerial rendering of the proposed Portofino Hollywood tower on the 1301 S Ocean Drive site between the beach and the Intracoastal in HollywoodPortofino Hollywood1301 S Ocean Drive · Hollywood and HallandaleApproved, coming soonPricing not released126 homes · 30 floors

Approved, coming next

What the public numbers leave out

Developers publish a starting price and little else. The sheet each sales gallery works from is what decides a purchase.

  • The price of every residence in the current release
  • Which residences remain, line by line
  • Deposit schedules and the incentives on offer this release
  • Recent resales nearby, for what finished buildings trade at

Questions this report answers

What do new condos in Hollywood and Hallandale Beach cost?

Published starting prices at the towers selling now run from $850K to $2M. Current price sheets are not published online; an advisor sends them on request.

Which new towers in Hollywood and Hallandale Beach are selling now?

The Residences at Shell Bay and Icon Beach Waterfront Residences.

Which new towers in Hollywood and Hallandale Beach are approved but not yet selling?

Portofino Hollywood. Join the private list to hear when each one opens sales.

Which new condos in Hollywood and Hallandale Beach are branded residences?

The Residences at Shell Bay (Auberge Collection). A brand sets the service standard; the developer still builds and sells the building.

What is the largest new residence in Hollywood and Hallandale Beach?

7,300 square feet at Portofino Hollywood, the largest published residence among the towers in this report.

Are the new towers in Hollywood and Hallandale Beach on the water?

Yes, every tower in this report sits on the water.

How current is this report?

It is computed from the building files at every build, with the newest status check in October 2026. Every figure traces to a dated source on the building page.

Analysis of this market

The Journal
Andare Residences at dusk from Las Olas Boulevard, showing the green-glass podium, arched entrance canopy and the wave-edged balconies of the 46-story towerBest lists · Broward CountyBest new luxury condos in Fort Lauderdale and Broward County
The glass tower of Forte on Flagler at sunset over the Lake Worth LagoonMarket reports · Palm Beach CountyOctober 2026 Palm Beach and Fort Lauderdale new condo update
Olara tower facade with glass-walled fitness center and amenity deck above the IntracoastalMarket reports · Palm Beach CountyWest Palm Beach new condo update: October 2026

Around Hollywood and Hallandale Beach

The streets and landmarks a resident here walks to.

Drone view at dusk looking south along the Hallandale Beach oceanfront, with condominium towers between the sand and the Intracoastal Waterway.
Hallandale Beach Boulevard oceanfrontPhoto: Antonio Muguersia, Unsplash License
The Intracoastal Waterway at Hallandale Beach lined with waterfront condominiums and palms.
Intracoastal Waterway at Hallandale BeachPhoto: Dmitry Mashkin, Unsplash License
The Hollywood Beach Broadwalk stretching north past palm trees and a decorative arch, with the beach and ocean on the right.
Hollywood Beach BroadwalkPhoto: Tamanoeconomico, CC BY-SA 4.0
Palm trees and a colorful lifeguard tower on the white sand of Hollywood Beach under a bright blue sky.
Hollywood BeachPhoto: Anibal Paradisi, Unsplash License

Other markets

All reports and analysis

Palm Beach County

Condominium and office towers along the Flagler Drive waterfront in West Palm Beach, seen across the Lake Worth Lagoon from Palm BeachMarket reportSouth Flagler DriveFrom $5.5M$3,090 a sq ftThe Flagler Drive waterfront walk at dusk, looking north from the Royal Park Bridge past Phillips Point to the downtown West Palm Beach towers and the Lake Worth LagoonMarket reportDowntown West Palm BeachFrom $1.4M$1,100 to $1,200 a sq ftThe NORA District sign framed by red bougainvillea, palms and a timber pergola in front of a restored stucco warehouse building in West Palm Beach's Nora DistrictMarket reportNora DistrictFrom $2MAerial of North Flagler Drive at sunset, with the finished Alba Palm Beach tower and the Northwood marinasMarket reportNorth Flagler DriveFrom $2M$930 to $1,800 a sq ftA Mediterranean Revival building with tile roofs and arched loggias behind royal palms on a street in the Town of Palm BeachMarket reportPalm Beach IslandPricing on request

Broward County

Aerial view of Fort Lauderdale looking north, with the Intracoastal Waterway winding past residential isles and the high-rise-lined beach running along the Atlantic on the rightMarket reportFort Lauderdale BeachFrom $2MAerial view of the New River winding past waterfront homes and docked boats toward the downtown Fort Lauderdale skylineMarket reportLas Olas and DowntownFrom $760K$1,890 a sq ftAerial view of Pompano Beach with the fishing pier reaching into turquoise water and a line of beachfront condominiums stretching north toward the Hillsboro Inlet lighthouseMarket reportPompano Beach and Hillsboro MileFrom $1.8M$1,490 to $2,140 a sq ft

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